Total USPS First Class mail revenue peaked in 2007-2008

Posted by William J. 'Bill' McCalpin on Friday, December 16, 2011

At a recent Mail & Marketing event here in the Dallas/Ft. Worth area, a USPS speaker pointed out that total revenue from First Class mail peaked in the 2007-2008 time frame and is expected to continue to decline despite postage rate increases. A related question would be: have you seen a drop in your transaction Read More…

Categories: Transaction Mail, USPS

Pantone announces 2012 Color of the Year

Posted by William on Thursday, December 8, 2011

Tangerine Tango As we have discussed in class, Pantone plays a major role in evolving color preferences. Their Color Council forecasts the future color palettes that will be used in fashion, household effects, paint, and even the skins for electronics. Although these future colors are known to manufacturing and fashion designers for some time (they Read More…

Categories: 2012 trends, color, colour, Design, Direct Mail, Transaction Mail

Congratulations to latest Transaction Document Specialists

Posted by William on Monday, November 14, 2011

  Transaction Document Specialist School: Mississauga – November 2011 The following students received their acadami Transaction Document Specialist certificate on 11th November, 2011. They have also met the educational requirements for Xplor EDA accreditation. Andrew Carlson (Citigroup), Theresa Quach (Citigroup), Scott Kinsey (Citigroup), Richard Strzalka (Citigroup). Also attending is Wendy MacMillan edp (guest instructor). Highlights of the Read More…

Categories: ADF, Courses, FSC, print driver, Transaction Mail Tags:

Golden Layout for a Customer Statement

Posted by William on Friday, November 4, 2011

Why do some things look aesthetically better than others? Very often, it is the proportions that make it attractive.   In the early ages, Phidias, Plato and Euclid  noticed that the ratio of 1:1.618 (known as Phi or ф) had ‘magical’ properties. They found that many things (such as snail-shells) tended to expand following roughly this ratio. Read More…

Categories: News, Transaction Mail Tags: , , , , , , ,

TA-DA: acadami launches a new website

Posted by acadami on Thursday, November 3, 2011

  Actually, we have revitalized our old website. Why? We needed a facelift that integrates social media. Now we can easily post blogs to drive discussions and share them through our channels on Twitter, Facebook and LinkedIn. We wanted to be able to engage with you via social media, and quickly update or add information Read More…

Categories: News

“Really enjoyed the week!”

Posted by dewpt on Tuesday, July 12, 2011

“The course material, and the way it was presented, was excellent. It would be impossible to teach my team this amount of relevant information internally. In short, this is a must for all my staff.”VP Document Services, WW Financial Institution

Categories: Testimonials

“Great course – excellent speakers!”

Posted by dewpt on Tuesday, July 12, 2011

“Our reps provide much better support after graduating from the acadami program. Senior technical employees keep informed of new industry trends and developments via these courses. I recommend this program for any customer-facing or technically-focused staff.”General Manager, Large Service Bureau

Categories: Testimonials

“As a manager I learned that training should always continue.”

Posted by dewpt on Tuesday, July 12, 2011

“My people now develop more cost-effective solutions, make fewer mistakes, and take less supervision. The cost of training is trivial compared to the cost of inadequately trained staff.”Development VP, Large Mail Service Provider

Categories: Testimonials

“Course content good at covering the basic fundamentals from file to finished product.”

Posted by dewpt on Tuesday, July 12, 2011

“Very informational and enjoyable, and a must for all business managers. Thank you again for delivering a great course.”

Categories: Testimonials

“The course material, and the way it was presented, was excellent. It would be impossible to teach my team this amount of relevant information internally. In short, this is a must for all my staff.” VP Document Services, WW Financial Institution

Posted by dewpt on Tuesday, July 12, 2011

“Love the course and I would love to come back to get my EDP.”

Categories: Testimonials

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